Tag: The Nielsen Company
Total Results: 2
- Campbell Soup Co. iAd generates 530,000 minute-long interactions
- Published: February 9, 2011
- The results are in. The Campbell Soup Co.’s iAd campaign received about 53 million impressions, with approximately 530,000 of the users that saw the ad clicking through and engaging with it for nearly one minute.
- Mobile Web growing beyond the traditional boundaries: Nielsen
- Published: October 3, 2009
- Unique mobile Web users increased 34 percent from 42.5 million in July 2008 to 56.9 million in July 2009, according to The Nielsen Co.
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