Tag: Thomson Reuters

Total Results: 6

Reuters taps Nexage to monetize mobile properties

Published: December 16, 2009

Reuters.com has tapped Nexage�s AdMax service to manage its mobile advertising strategy by generating revenue from its mobile properties.

Mobile marketers should think globally, act locally: keynote

Published: November 6, 2009

NEW YORK � Brands and marketers must tap into rapidly growing international wireless markets or risk getting left behind, according to a keynote roundtable at ad:tech New York.

Thomson Reuters reveals multi-pronged mobile strategy

Published: July 17, 2009

It is no surprise that Thomson Reuters' mobile strategy is a multichannel approach, since the company already has a WAP site and smartphone apps.

Billing Revolution, MoVoxx enable mobile commerce via SMS ads

Published: May 26, 2009

Ad network MoVoxx is using Billing Revolution's mobile payments technology platform to commerce-enable ad placements on mobile phones.

Thomson Reuters discusses smartphone strategy

Published: May 13, 2009

With the launch of applications for Apple's iPhone and RIM's BlackBerry, news organization Thomson Reuters has fulfilled business professionals' demand for smartphone support.

BlackBerry maker launches $150M fund for mobile applications

Published: May 13, 2008

BlackBerry's maker partnered with Thomson Reuters and Royal Bank of Canada to launch a $150 million fund for developing mobile applications and services for the BlackBerry and other platforms.