Tag: Tina Perry
Total Results: 2
- Sears, Days Inn offer do's and don'ts of mobile commerce
- Published: July 13, 2009
- NEW YORK - Sears would have gone with a different product mix when it first launched it mobile site. And Days Inn would not have launched its mobile campaign before the mobile site was up.
- Days Inn finds SMS is key to CRM strategy
- Published: July 10, 2009
- NEW YORK -- A senior executive from the Wyndham hotel chain revealed the mobile commerce test strategy for its Days Inn brand, using mobile for customer relationship management and to increase revenue.
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