Tag: Tom Parrish
Total Results: 2
- Why SMS is ideal for location-based marketing
- Published: December 15, 2009
- By Chris Glode and Tom Parrish
By location-enabling an SMS campaign, marketers get reach and a feature-rich way to engage all customers, not just the few who can download an app or use the mobile Web.
- How can brands turn ad views into store visits?
- Published: June 12, 2009
- Driving consumers to mobile Web pages that give a marketer's location and contact information has become quite the trend with fast-food chains, automakers and retailers nationwide.
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