Tag: Toyota

Total Results: 41

Local businesses use iPhone apps to increase revenue

Published: June 17, 2009

While big brands have been investing in the iPhone applications bonanza for some time, now local businesses and franchisees are reaching Apple consumers with apps of their own.

Telstra hosts mobile advertising with 2D bar codes

Published: June 5, 2009

Carrier Telstra Corp. has rolled out its mobile advertising campaign manager, the next evolution in the company's mobile bar code platform.

Boost taps LSN for ad-supported local news

Published: March 23, 2009

Boost Mobile has partnered with media content provider Local Solutions Network to give mobile customers access to up-to-the-minute local news, weather and sports.

Hachette Filipacchi monetizes magazine titles with mobile ads

Published: March 5, 2009

Magazine publisher Hachette Filipacchi Media U.S. is using the mobile channel to monetize seven of its magazine titles.

Nike breaks mobile bar code campaign at Mountain Dew event

Published: February 12, 2009

Nike 6.0, the footwear giant's action sports brand, is running a mobile 2D bar code campaign targeting teens at the Winter Dew Tour.

Super Bowl advertisers compete for free mobile ads

Published: January 9, 2009

Brands that are advertising during the Super Bowl can compete for a free chance to incorporate mobile into their existing campaign plan.

Verizon to broadcast Latin Grammys via V Cast

Published: November 12, 2008

Verizon subscribers will have mobile access to the 9th Annual Latin Grammy Awards, taking place Nov. 13 at the Toyota Center in Houston.

ESPN The Magazine mobilizes print ads

Published: October 9, 2008

ESPN The Magazine has released a magazine with fully interactive advertising powered by SnapTell, a provider of image-recognition-based mobile marketing services.

Toyota, Chex Mix run mobile campaigns on Fantasy Football WAP

Published: September 29, 2008

General Mills' Chex Mix and car manufacturer Toyota are advertising on Yahoo's Fantasy Football mobile
experience.

Virgin Mobile Festival helps attendees go green

Published: July 31, 2008

Virgin Mobile USA's two-day festival in Baltimore aims to minimize its impact on the environment while educating attendees about being more eco-friendly.