Tag: UPS

Total Results: 26

Amazon, Google, Apple and Facebook: Who will win the tech war?

Published: November 11, 2011

NEW YORK – As the tech war continues between four of the industry’s biggest players – Amazon, Google, Apple and Facebook – data will be the deciding factor for which company wins.

UPS expands mobile site to 35 international markets

Published: November 1, 2011

UPS has expanded its mobile efforts to 35 additional international markets, letting more consumers track packages.

UPS rolls out new mobile service to accommodate busy lifestyles

Published: September 20, 2011

Package-delivery giant United Parcel Service is introducing a new service that accommodates consumers’ busy lifestyles and lets them control their deliveries via a mobile device.

Samsung, Augme, ComScore: News briefs

Published: August 31, 2011

News briefs: Samsung to launch mobile messaging app; Augme completes Hipcricket acquisition; Android makes gains in smartphone market: ComScore.

What impact did Apple's Steve Jobs have on mobile advertising, marketing and content?

Published: August 26, 2011

If anything, Steve Jobs will be remembered as the Edison of mobile: his numerous Apple products have impacted the work, home and play lives of hundreds of millions of consumers worldwide.

Visa, AT&T, Apple: News briefs

Published: August 10, 2011

News briefs: Visa moves to accelerate mobile payment adoption; FCC combines review of AT&T’s T-Mobile, Qualcomm deals; HTC the focus of another Apple patent complaint

How gamification can drive levels of consumer engagement

Published: August 10, 2011

By Guy Krief

Gamification in marketing has become a popular buzzword in the last two years, but the practice of using game-like mechanics in marketing programs has been around for a long time.

Kimberly Clark Pull-Ups brand seeks interactivity within Parents iPad magazine

Published: March 16, 2011

Brands such as Kimberly Clark’s Pull-Ups, Kraft, Weber Grills and Walmart are advertising within the digital versions of a number of new applications that Meredith Corp. just released.

UPS expands mobile apps to international markets

Published: November 30, 2010

UPS is extending its UPS Mobile suite of applications and mobile Web site content to customers in Germany, Britain, France, Italy and Canada.

How low ARPU translates to mobile marketing opportunity in Africa

Published: October 25, 2010

By Nikos Moraitakis

Steep income disparities in Africa mean that further mobile market growth is scraping the bottom of ARPU: new subscribers are coming from society segments that can hardly afford the service.