Tag: Universal Music Group
Total Results: 9
- Heineken activates multichannel summer campaign with mobile sweepstakes
- Published: May 4, 2010
- Beer giant Heineken is activating its multichannel “Plug Into Summer” campaign with a mobile sweepstakes in partnership with Universal Music Group and Fender.
- Universal Music Group targets bilingual music fans via mobile
- Published: April 28, 2010
- Universal Music Group is expanding its lineup of direct-to-consumer mobile content and services for Spanish-speaking and bilingual music fans.
- Urban Airship gets $1.1M for mobile content delivery
- Published: February 17, 2010
- Urban Airship, a new mobile content delivery channel provider, announced that it has closed its Series A funding round of $1.1 million.
- Universal Music Group unveils 360-degree mobile strategy for artists
- Published: February 1, 2010
- Universal Music Group will be mobilizing the Web sites of its artists to expand its direct-to-consumer offerings and bring a new level of service to mobile music fans.
- Mobile Web connects brands to consumers: Netbiscuits panel
- Published: October 22, 2009
- NEW YORK – At Netbiscuits’ partner day, brand representatives from companies such as Universal Music Group, MTV Networks and Bango shared their mobile strategies, tips and success.
- Mobile to inevitably become mainstream ad medium: SendMe exec
- Published: September 9, 2009
- Despite the recession, consumers are increasingly relying on devices and mobile marketing spend continues to grow because of this.
- JCDecaux enhances out-of-home ads with 2D bar codes
- Published: July 31, 2009
- Outdoor advertising giant JCDecaux has mobilized its out-of-home advertising on bus shelters within the Quartier Numérique, the "Digital Area" in Paris, France.
- Universal, Dada Entertainment partner on mobile music
- Published: October 8, 2008
- Universal Music Group and digital entertainment services provider Dada Entertainment are giving Dada.net consumers access to the music giant's artists.
- Thumbplay to sell Sony BMG music
- Published: February 22, 2008
- Mobile entertainment content platform Thumbplay Inc. has signed a digital distribution agreement with Sony BMG Music Entertainment in yet another sign of mobile's importance to record labels.












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