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Tag: Universal Music Group


Total Results: 9

Heineken activates multichannel summer campaign with mobile sweepstakes
Published: May 4, 2010
Beer giant Heineken is activating its multichannel “Plug Into Summer” campaign with a mobile sweepstakes in partnership with Universal Music Group and Fender.
Universal Music Group targets bilingual music fans via mobile
Published: April 28, 2010
Universal Music Group is expanding its lineup of direct-to-consumer mobile content and services for Spanish-speaking and bilingual music fans.
Urban Airship gets $1.1M for mobile content delivery
Published: February 17, 2010
Urban Airship, a new mobile content delivery channel provider, announced that it has closed its Series A funding round of $1.1 million.
Universal Music Group unveils 360-degree mobile strategy for artists
Published: February 1, 2010
Universal Music Group will be mobilizing the Web sites of its artists to expand its direct-to-consumer offerings and bring a new level of service to mobile music fans.

Mobile Web connects brands to consumers: Netbiscuits panel
Published: October 22, 2009
NEW YORK – At Netbiscuits’ partner day, brand representatives from companies such as Universal Music Group, MTV Networks and Bango shared their mobile strategies, tips and success.
Mobile to inevitably become mainstream ad medium: SendMe exec
Published: September 9, 2009
Despite the recession, consumers are increasingly relying on devices and mobile marketing spend continues to grow because of this.

JCDecaux enhances out-of-home ads with 2D bar codes
Published: July 31, 2009
Outdoor advertising giant JCDecaux has mobilized its out-of-home advertising on bus shelters within the Quartier Numérique, the "Digital Area" in Paris, France.
Universal, Dada Entertainment partner on mobile music
Published: October 8, 2008
Universal Music Group and digital entertainment services provider Dada Entertainment are giving Dada.net consumers access to the music giant's artists.
Thumbplay to sell Sony BMG music
Published: February 22, 2008
Mobile entertainment content platform Thumbplay Inc. has signed a digital distribution agreement with Sony BMG Music Entertainment in yet another sign of mobile's importance to record labels.