Tag: VW
Total Results: 2
- Volkwagen blends print, mobile to enable virtual test drives
- Published: March 29, 2011
- Automaker Volkwagen is using an augmented-reality application to make its print campaign interactive and let mobile consumers take a virtual test drive of its new Passat model.
- Volkswagen ties increase in sales to branded mobile app
- Published: November 19, 2010
- LOS ANGELES - Volkswagen found that from the vast amount of consumers who bought a car after playing around with the company’s branded iPhone application, more than 50 percent were new VW owners.
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