Tag: Vans

Total Results: 18

Marketers embrace hackathons to drive mobile software offerings

Published: April 2, 2013

Marketers know that consumers love mobile applications, but realize it can be a significant undertaking to develop an app that is not simply another me-too offering. Which is where hackathons can help.

Vans taps MMS to bolster Valentine’s Day initiatives

Published: February 1, 2013

Vans is centering MMS around its new program that gives consumers the option to send their friends and loved ones Valentine's Day cards.

Future of mobile site design

Published: August 16, 2012

By David Evans

The mobile device industry is becoming more distorted with hardware manufacturers adapting device design and functionality to cater for the different scenario types.

Verizon exec: Mobile will save retail

Published: June 15, 2012

NEW YORK - Mobile offers opportunities for marketers to deliver contextual services to engage consumers, per panelists at the 2012 MMA Forum. However, because such services require collecting data, they are also fraught with issues such as how to gather the information without losing consumer trust.

Facebook rapidly turning into mobile powerhouse

Published: December 30, 2011

The number of Facebook users accessing the social network site via mobile applications continues to grow, pointing to consumers’ appetite for sharing information on the go.

Consider brand objective before setting mobile holiday strategy: Mobile Marketing Summit

Published: September 3, 2010

NEW YORK - More consumers will engage with mobile advertisements, Web sites, applications and mobile search functionality this holiday season, according to panelists.

Vans Warped Tour connects with fans via daily mobile videos

Published: July 29, 2010

The 2010 Vans Warped Tour is connecting fans with mobile video blog updates from every stop of the 43-city tour.

A mobile strategy does not just mean rolling out an app: panelist

Published: June 30, 2010

NEW YORK – Although having a mobile strategy is critical, most companies do not actually have one, according to a speaker at the Luxury Interactive 2010 Conference.

EA Sports iPhone app swings golfers to mobile

Published: October 6, 2009

Electronic Arts has launched a new iPhone application, Tee Shot Live, an interactive tool for real-life golfers.

EBay generated $400M in business from iPhone app: CEO

Published: September 24, 2009

LAS VEGAS – EBay President/CEO John Donahoe said mobile is one of the key areas that the company is focusing on since devices will surely impact the way that consumers shop.