Tag: Versus
Total Results: 4
- Which mobile channel will be the breakout star in 2012?
- Published: December 2, 2011
- Industry experts agree that the mobile Web will be the breakout mobile channel in 2012.
- US mobile ad spend to exceed $1B by year-end: Forrester
- Published: January 26, 2011
- A new report released by Forrester Research predicts that marketers will finally allocate sufficient funds into mobile, with an estimated $1 billion in spend for mobile display and search advertising by year-end.
- How will the Comcast-NBC deal affect mobile?
- Published: December 8, 2009
- The $30 billion deal between General Electric and Comcast to bring NBC Universal under the cable operator’s control could have a significant effect on mobile content and media.
- Versus promotes Tour de France via mobile
- Published: July 3, 2008
- The Versus television network is promoting its coverage of the 2008 Tour de France cycling race with a marketing campaign that includes text message alerts.
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