Tag: Warren Billington
Total Results: 2
- Avoiding the novelty trap and breaking into mainstream
- Published: April 22, 2008
- By Warren Billington
It's hard to see what lasting impact David Beckham's move to the U.S. will have on a country that's not obsessed with his kind of football. In many ways, you could say the same about mobile marketing.
- 5th Finger shows full hand in U.S.
- Published: January 29, 2008
- A year after entering the United States, mobile service provider 5th Finger has formally launched in this market, targeting advertising agencies seeking mobile campaign help.
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