Tag: WeatherBug
Total Results: 5
- Mobile marketers react to economic slowdown: Part VII
- Published: November 21, 2008
- This is the seventh part of a series that looks into how mobile marketers and their clients are reacting to the economic slowdown. Will the next year be tough for mobile?
- Nationwide Auto Insurance runs mobile campaign
- Published: November 18, 2008
- Nationwide Auto Insurance is using the mobile channel to generate auto quotes and connect customers with its agents.
- Nickelodeon’s Go, Diego, Go mobile campaign claims 30 percent click-through
- Published: October 20, 2008
- Nickelodeon’s Go, Diego, Go Live! event used mobile to fill the seats of the Rose Garden auditorium when their show came to Portland, OR, in July.
- McDonald’s breaks mobile campaign for dollar menu
- Published: October 9, 2008
- Fast food chain McDonald’s is running a mobile campaign, targeting hungry consumers on the idle screens of their mobile phones.
- Mobile marketing is about conversion, says IAB panelist
- Published: July 22, 2008
- NEW YORK – Case studies from Procter & Gamble, Johnson & Johnson, Cover Girl, WeatherBug and BlackBerry were trotted out yesterday at the first IAB Mobile event to make the case for mobile.
