Tag: Wired Assets
Total Results: 3
- Don’t force push model on mobile
- Published: June 20, 2008
- By Dean Ross Eaker
There’s been a lot said about the potential of mobile marketing and why it hasn’t reached it. Perhaps a lot of this is driven by the news media’s need for content – self-created controversy.
- Texting and the presidential elections
- Published: April 7, 2008
- By Scott Hornstein
Mobile marketing is tailor-made for political campaigns, giving them the ability to put a compelling message in each individual’s hand.
- Mobile and the network of me
- Published: February 15, 2008
- By Scott Hornstein
The mobile phone is the most personal medium ever invented. No one but no one leaves home without it.
