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Tag: Yahoo Fantasy


Total Results: 5

Vick’s recruits mobile for football-themed brand-building campaign
Published: December 29, 2011
Vick’s Cough, Cold and Flu kicked off its first mobile advertising campaign in mid-December built around banner ads that expand to show a football-themed game when clicked on.
Toyota, Subway score touchdowns with Yahoo mobile properties
Published: February 3, 2011
Brands such as Toyota and Subway were able to connect football fanatics with branded content and marketing collateral via a sponsorship within Yahoo Inc.’s Fantasy Football mobile properties.

Yahoo, MLB.com team up for Fantasy Baseball ‘10 app
Published: April 5, 2010
With the regular season having kicked off last night, Yahoo has teamed up with MLB.com to launch the Fantasy Baseball ‘10 application for iPhone and iPod touch.
Subway, Toyota buy all Yahoo Fantasy Football ad inventory
Published: October 12, 2009
Subway and Toyota have bought the ad inventory for the entire NFL season across Yahoo’s various Fantasy Football platforms—the wired and mobile Web sites and iPhone application.
Yahoo extends reach with new mobile offerings
Published: September 9, 2009
Yahoo is extending its brand even further into the mobile channel with three new applications, including one for its popular photosharing site, Flickr.
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