Tag: Yahoo

Total Results: 174

LG to pre-install eBuddy Mobile Messenger in Asia-Pacific

Published: May 22, 2009

LG Electronics will pre-install the J2ME mobile IM application eBuddy Mobile Messenger on at least 1.5 million handsets in the Asia Pacific region.

R/GA, Yahoo, Ad Council launch “That’s Not Cool” mobile campaign

Published: May 18, 2009

The Ad Council has partnered with the Family Violence Prevention Fund, Office on Violence Against Women and R/GA for a national multi-media ad campaign to help prevent teen violence and digital dating abuse.

eBuddy launches IM app for Android

Published: May 15, 2009

Independent Web and mobile instant messaging platform eBuddy has launched an application for Google's Android that connects consumers with various IM services.

AT&T adds Send-to-Mobile feature to Att.net

Published: May 7, 2009

AT&T has added a new Send-to-Mobile feature to Att.net, letting customers push content from the Web portal to their mobile devices.

AirAsia mobile banners see 1.78 percent CTR

Published: May 4, 2009

International airline AirAsia used mobile to increase awareness of the company and its promotions throughout Asia.

iPhone apps average 20 uses, 9.6 minutes per play: Greystripe

Published: May 4, 2009

On average, iPhone applications are accessed approximately 20 times over their lifecycle before consumers stop using the app, according to Greystripe.

Brands want action in mobile, not just awareness: Mobile Marketer/DMA event

Published: April 29, 2009

NEW YORK - Mobile gives legs to more traditional channels, according to speakers at "Mobile Marketing for Agencies and Media Buyers," an event sponsored by Mobile Marketer and the DMA.

Mobile not one channel, but eight: MobileMix speaker

Published: April 23, 2009

SAN FRANCISCO -- It was expected. Someone in the audience at the final ad:tech MobileMix session asked: "Everyone has been saying this is the year of mobile for five years. Is it?"

Limbo, Brightkite merge location-based mobile social networks

Published: April 9, 2009

Limbo and Brightkite are merging to form the largest mobile location-based social discovery service.

Yahoo wants to be centerpiece for consumers’ mobile lives: 360i exec

Published: April 2, 2009

Yahoo announced the availability of Yahoo Mobile on both the mobile Web and as an iPhone application, allowing consumers to discover, stay connected and informed through their mobile devices.