Tag: Yankee Group

Total Results: 19

Mobile apps to generate $1.6 billion in revenue in 2010: Study

Published: March 18, 2010

Mobile applications will generate nearly $1.6 billion in revenue in the United States this year, according to a new study by the Yankee Group.

Apple iPad: game-changer or just another screen?

Published: March 11, 2010

In the wake of a television campaign during the Oscars, buzz is building in anticipation of the Apple iPad�s impending release on April 3. But will it live up to the hype?

Mobile Commerce Daily - Mobile commerce's role in this year's holiday marketing

Published: November 26, 2009

Today in Mobile Commerce Daily - See what role mobile commerce plays in marketers' holiday marketing plans this year.

Mobile Commerce Daily - Walgreens revamps mobile strategy

Published: November 24, 2009

Today in Mobile Commerce Daily: Walgreens revamps mobile strategy, Visa expands mobile transaction alerts to North America
and Fox Mobile taps Bango mobile Web billing services.

Book excerpt: �Harnessing the Mobile Internet�

Published: November 19, 2009

By Eliot Weinman

Yankee Group�s Eliot Weinman explains who the mobile Internet players are, how the ecosystem is evolving and how market trends are breaking barriers to grow future revenues. Exclusive excerpt.

Twitter�s deals with Google, Microsoft signal bright future for mobile search

Published: October 23, 2009

Twitter�s recent deals to make its users� tweets available to both Google and Microsoft�s Bing search engine point to the future of mobile search: real-time information.

Google, Apple: friends, rivals or frenemies?

Published: October 14, 2009

With Arthur Levinson resigning from Google's board in the wake of an FTC antitrust investigation, there has been no shortage of drama between Apple and Google.

Google tops mobile search but Yahoo close behind: Study

Published: September 21, 2009

Google�s mobile search site, with its minimalist interface, format-specific device detection and location-awareness capabilities, was ranked No. 1 for mobile search in a Yankee Group study.

How will Microsoft-Yahoo deal affect mobile?

Published: July 30, 2009

Yahoo and Microsoft claim that their deal will be a game-changer for Web search and will drive innovation. But mobile seems to have gotten only a cursory nod from the alliance.

Apple's profits soar despite recession

Published: July 23, 2009

With 5.2 million iPhones sold in the third quarter alone, Apple is laughing in the face of those who thought the OEM would have to lower its smartphone prices during the recession.