Tag: Zumobi

Total Results: 32

Chick-fil-A taps mobile app for football fans

Published: January 4, 2012

Chick-fil-A recently used a mobile application to rev up football fans for its sponsored college football bowl.

Ford pushes end-of-year sales via MSN Auto app sponsorship

Published: December 30, 2011

Ford has signed on as the first advertiser to MSN’s Auto application with a campaign that promotes the car manufacturer’s end-of-year deals.

Why mobile marketers think Steve Jobs is irreplaceable

Published: October 7, 2011

Steve Jobs' death is reverberating throughout the mobile industry as executives consider his tremendous impact on the genesis of mobile marketing and whether there is anyone to carry on the torch.

Parenting Magazine iPhone app success leads to Android version

Published: April 29, 2011

The Parenting Ages & Stages app is now available on the Android platform with new features that have not been available in the iOS version until now.

Basketball fans score with new apps from Sporting News

Published: February 25, 2011

Continuing its dedication to cross-platform publishing, Sporting News released two new apps devised to help quench its readers’ desire for the latest on-the-go sports news and stats.

Popular Science Android app rolls out with Ford as launch sponsor

Published: January 14, 2011

Popular Science magazine rolled out an Android application with ad-support from exclusive launch sponsor Ford Motor Co.

Kia debuts rich-media Android ad program to push Sportage car model

Published: September 2, 2010

Automaker Kia is the first brand to use Zumobi’s Brand Blast ad technology to run an advertising program in an Android application.

Cadillac targets high-income drivers with Automobile magazine app sponsorship

Published: July 26, 2010

General Motor’s Cadillac is promoting its CTS-V Coupe motor vehicle through a launch sponsorship of Automobile magazine’s iPhone application.

Unilever's Bertolli builds email marketing list via mobile ads

Published: June 3, 2010

Unilever-owned consumer packaged goods brand Bertolli is targeting food lovers via a mobile advertising campaign that aims to build an email list for future marketing.

Boeing exclusively sponsors MSNBC’s new Meet the Press app

Published: March 26, 2010

MSNBC launched the “Meet the Press with David Gregory” application for the iPhone and iPod touch. Boeing bought out all the inventory to become the exclusive launch sponsor.