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Tag: ad supported content


Total Results: 4

New York Times exec: Blending paid, ad-supported content key to revenue growth
Published: March 4, 2011
NEW YORK – A New York Times executive said that his company’s monetization strategy centers on a hybrid model blending paid and ad-supported content for smartphones and tablets during a keynote at Borrell Associates’ Local Online Advertising Conference.
Tablets will be saviors of traditional media: ad:tech keynote
Published: April 21, 2010
SAN FRANCISCO – During his keynote at ad:tech, the editor in chief of Wired said tablets such as Apple’s iPad will revolutionize media by enabling publications to make money from digital content.
NBC, 3rd Dimension collaborate on mobile ad network
Published: November 5, 2008
NEW YORK - NBC Universal is sponsoring 3rd Dimension Inc.'s Mobileyes ad-supported live mobile traffic video service, per an announcement made at ad:tech New York.
Decreased consumer spending calls for ad-supported content
Published: September 24, 2008
By Nic Covey

As financial markets shift and individuals feel any economic tightening in their own lives, it's unlikely that mobile would be seen as a disposable element of their lives.