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Tag: adtech


Total Results: 14

   Displaying: 1 - 10

Mobile site is easy first step to demystifying mobile
Published: November 10, 2008
Having moderated several sessions over the past year, it’s clear that the granularity of the topic won’t deter those new to the industry to ask unrelated Mobile 101 questions.
Mobile marketers optimistic at ad:tech New York
Published: November 4, 2008
NEW YORK – The air of excitement and energy at ad:tech New York’s GoMobile! Zone and also among attending mobile marketers belies a weakening economy.
Impressions from ad:tech Chicago
Published: August 11, 2008
An economic slowdown and summer vacations make a tough environment for any business event. Yet the ad:tech Chicago conference last week held its own in the face of such challenges.
Mobile gains shout-outs at ad:tech Chicago: Yahoo exec
Published: August 7, 2008
CHICAGO – Day two of ad:tech Chicago saw more interactive and mobile marketers stop by the Mobile Marketing Pavilion. What did Yahoo and the others think of the enclosure and the show?
Ad:tech Chicago panel on agencies and mobile fills room
Published: August 6, 2008
CHICAGO – There’s no mistaking that mobile marketing was extremely popular at the ad:tech Chicago conference if the attendance at an agency-focused session was any indication.
Views from the Mobile Marketing Pavilion at ad:tech Chicago
Published: August 6, 2008
CHICAGO – Seven mobile marketing-related companies are exhibiting within ad:tech Chicago’s first mobile marketing pavilion and two outside with other interactive firms. Their take on day one.
Mobile should engage with direct and interactive marketers
Published: July 7, 2008
Mobile marketing has reached a stage where service providers, ad networks and agencies need to cross the street to chat to players in interactive and direct marketing.
Exhibitors claim success with ad:tech mobile marketing pavilion
Published: April 18, 2008
SAN FRANCISCO – What did some of the exhibitors think of ad:tech's first mobile marketing pavilion at the April 15-17 San Francisco show in the Moscone Center?


Ad:tech panelists actively push mobile search
Published: April 17, 2008
SAN FRANCISCO – Now’s the time to experiment with mobile and local search, according to ad:tech San Francisco panelists yesterday at the tactical mobile and local search session.


Mobile now beyond interest level, says ad:tech delegate
Published: April 16, 2008
SAN FRANCISCO – The hustle and bustle at ad:tech was like midtown Manhattan at the end of business day. There were thousands walking the show floor and sitting through sessions on interactive marketing.
“OpenMarket Mobile Messaging System”?