Tag: analytics

Total Results: 169

Samsung’s gains over Apple in smartphones may be short-lived

Published: April 29, 2013

While recent figures show Samsung shipping nearly twice as many smartphones as Apple, the iPhone still leads when it comes to intent to buy, suggesting it will gain market share at Samsung’s expense over the next six months.

The race is on: iOS, Android each approach 1 million live mobile apps

Published: April 8, 2013

Apple has been the leader in mobile applications ever since the space started to take off. However, both iOS and Android are nearing one million live apps with some predicting Android will get there first, suggesting the platforms are on more even footing than ever before.

Using the right metrics for a data-driven app

Published: April 4, 2013

By Pratik Shah

It is only through using the right metrics that you can transform your app from a product to the cornerstone of a successful business.

BlackBerry Z10 offers a positive note in RIM’s Q4 results

Published: March 29, 2013

Following a stretch of disappointing quarters, Research In Motion has some good news, including a profit of $98 million in the fourth-quarter, as well as that it shipped one million units of its new Z10 smartphone.

Apple plots new maps strategy, but unlikely to reach Google’s scale

Published: March 28, 2013

Maps-related services have been one of Apple’s few weak points in the mobile space. However, a couple of recent developments suggest the company may be looking to turnaround its maps strategy.

Google makes mobile advertising more transparent with goal of attracting bigger budgets

Published: March 27, 2013

To help marketers better understand mobile attribution, Google has introduced a new calculator tool providing equations and benchmarks so marketers can estimate the value of their mobile advertising.

Apple bets augmented reality will drive next wave of mobile growth

Published: March 20, 2013

Apple has been awarded a new patent related to an augmented reality system, making it the latest handset manufacturer to place a bet that the technology will play a key role in next generation mobile experiences.

Apple nudges out Samsung for best-selling smartphone: report

Published: February 21, 2013

For the first time Apple’s iPhone 5 outsold Samsung’s Galaxy S3 smartphone in the fourth-quarter of 2012, pointing to the growth in the premium smartphone market, according to a new report from Strategy Analytics.

Is Tim Cook’s lack of showmanship hurting Apple?

Published: February 20, 2013

Although many may argue otherwise, Apple is still at the top of its game. The manufacturing giant has received some scrutiny over the past months, most recently for a major drop in its stock value. However, some believe that it is CEO Tim Cook’s fault for not putting on more of a public face – something his charismatic predecessor and Apple co-founder Steve Jobs did immensely well.

Apple’s smartphone fortunes grow while the iPad faces growing competition

Published: February 4, 2013

While Apple's star in the smartphone market continues to ascend, recent numbers suggest the company's influence in the tablet category is increasingly under attack from Android devices.