Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: apps


Total Results: 459

   Displaying: 91 - 100

USA Today makes bigger push into digital with platform redesign
Published: September 17, 2012
USA Today is giving its Web site and mobile applications a fresh new look as the company invests further in print media, with a bigger focus on digital products as well.
Bloomberg aims to drive readership with new iPad app
Published: September 13, 2012
Bloomberg has rolled out a new magazine iPad application that offers readers exclusive content, including video and interactive graphics.
App discovery still an ongoing struggle for marketers
Published: September 10, 2012
App discovery is still a critical challenge for marketers to overcome and many are struggling with how to best solve the problem.

Getting the most from your mobile initiatives
Published: September 7, 2012
By Christopher Willis

There is a pattern we have seen with marketers that have edged into enterprise mobile applications which holds promise, but falls short of exploiting the power of mobility.

CNN expands mobile reach with Kindle Fire app
Published: September 6, 2012
CNN has rolled out a Kindle Fire mobile application as part of the company’s continuous effort to make sure its content is available on as many platforms as possible.
Responsive design and the continued rise of the mobile Web
Published: August 30, 2012
By Dave Leonard

Responsive Web design is a powerful and flexible approach that is being used by organizations of all shapes and sizes to address a critical need.

Having a grown-up mobile marketing strategy with site and SEO
Published: August 15, 2012
By Heather Fernandez

Consumers use the Web 24/7 due to the affordability and portability of owning a mobile device. The issue they face is connecting with businesses that do not have a mobile-friendly digital strategy.

McDonald’s continues mobile reign with QR code push
Published: July 30, 2012
McDonald’s is putting QR codes on its packaging as part of an ongoing effort to help customers lead a nutritious life and make informed choices.


Washington Post boosts city exploration through app
Published: July 30, 2012
The Washington Post is building its mobile repertoire with an iPhone application meant to help tourists and locals navigate the city and find deals.
Top do’s and don’ts of mobile marketing
Published: July 24, 2012
Nowadays, marketers are constantly looking at ways to implement mobile into their efforts to increase engagement and brand awareness. However, many times companies miss the mark by not taking the necessary precautions to ensure their campaign is executed effectively.




Please click here to download now!