Tag: apps
Total Results: 319
Displaying: 11 - 20- What are the marketing opportunities with Facebook Mobile?
- Published: November 23, 2011
- There are some exciting opportunities for brands and marketers that want to target mobile consumers on Facebook, the company revealed in an exclusive interview with Mobile Marketer.
- Heineken taps into holiday cheer with themed app
- Published: November 17, 2011
- Beer giant Heineken is furthering its plunge into mobile with a holiday-themed app for Android, iPhone, iPod touch and iPad devices.
- Google: Effective mobile strategy means HTML5 and screen-agnostic approach
- Published: November 3, 2011
- The key to an effective mobile Web strategy starts with HTML5 and ends with a screen-agnostic approach, meaning the site is viewable on smartphones and tablets, according to a Google executive.
- Point Reach generates 4pc click-through rate with in-app ads
- Published: November 3, 2011
- Mobile agency Point Reach generated a 4 percent click-through via ads that ran within its Halloween-themed application.
- Starbucks drives app downloads via mobile ads
- Published: October 24, 2011
- Starbucks is running a mobile advertising campaign to increase downloads of its mobile applications.
- Mobile accounts for 10pc of online traffic: Ask.com
- Published: October 17, 2011
- Online destination Ask.com claims it is generating 10 percent of its Internet traffic from mobile after shying away from its reputation as a search engine to become a question and answer service.
- Entenmann's doles out recipes with first mobile initiative
- Published: October 12, 2011
- Entenmann's is tapping into mobile with an iPad application that teaches consumers how to bake their favorite dessert recipes from home.
- How to boost engagement with mobile apps
- Published: October 10, 2011
- By Scott Kveton
You have developed a killer application – the best deal-finding, social-networking, music-streaming, branded mobile app on the market and it is getting a million downloads a month. Success, right? Not necessarily.
- Microsoft courts app developers with Windows Phone update
- Published: October 4, 2011
- Microsoft’s update for Windows Phone could help it attract mobile application developers and build a stronger ecosystem.
- Seamless strengthens mobile reach and hyperlocal targeting capabilites via MenuPages acquisition
- Published: October 3, 2011
- Seamless has entered into a definitive agreement to acquire MenuPages to provide a full-service experience for consumers looking to discover, research and order from local restaurants.












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