Tag: apps

Total Results: 319

Broken Thumbs Apps, Juniper Research, LinkedIn: News briefs

Published: August 17, 2011

News briefs: Broken Thumbs Apps settles with FTC over data collection practices; Mobile video calling users to exceed 130M by 2016: Juniper Research; With mobile page views up 400pc, LinkedIn revamps apps.

Illinois Department of Tourism offers travelers information via mobile app

Published: August 15, 2011

The Illinois Office of Tourism is helping travelers find their way around via an iPhone application that serves as a resource tool.

Gartner, Verizon, Sprint: News briefs

Published: August 12, 2011

News briefs: Smartphone Q2 sales jump 74 pc: Gartner; Verizon improving user experience for V Cast Apps store; Sprint teams up with McAfee to offer mobile protection.

Cablevision rounds out Apple offerings for in-house user streams

Published: August 10, 2011

Cable operator Cablevision is continuing its goal to meet mobile viewers on every possible platform with iPhone and iPod touch versions of the company’s Optimum App application that is currently available for iPads.

National Geographic helps adventurers navigate outdoors via mobile app

Published: August 4, 2011

The National Geographic Society is helping consumers navigate their outdoor adventures with downloadable maps via an iPad and iPhone application.

Ripley Entertainment debuts first mobile app

Published: August 3, 2011

Ripley Entertainment, most famous for the Ripley’s Believe It or Not! museums and products, is tapping into mobile with an iPhone application that lets users pretend that they are swallowing swords.

Money Mailer revamps mobile strategy to increase reach

Published: August 2, 2011

Money Mailer jumped head first into mobile this summer with a new mobile strategy that increases the reach of its coupons via a mobile Web site, an application and QR codes.

BBC increases brand awareness via iPad app

Published: July 29, 2011

BBC has launched an iPad app to drive awareness of the network’s content to 11 European countries.

In mobile apps, it is differentiate or die

Published: July 27, 2011

As mobile plays a bigger role in both consumers’ lives and brands’ marketing strategies, it is getting more difficult for brands to create a meaningful connection via just another me-too app.

The pressure to price apps right

Published: July 27, 2011

By Mike Truskowski

The honeymoon of the mobile application industry is over. The fight for users – and the challenge of building a sustainable flow of money from them – has arrived. And it will only get tougher.