Total Results: 66Displaying: 1 - 10
- 5 pitfalls that banks must avoid as they offer mobile service
- Published: August 7, 2014
- By Klaus Enzenhofer
According to Javelin Strategy and Research, by switching just one customer’s in-branch deposit per month to the mobile channel, the average bank stands to save almost $50 per year per customer, adding up to $1.5 billion in cost savings for the industry.
- Western Union steps up new customer acquisition via first movie partnership, mobile game
- Published: April 28, 2014
- Western Union and Twentieth Century Fox’s new campaign for the film “Rio 2” highlights a shift in how financial services are now turning to mobile promotions to acquire new customers in addition to promoting their services.
- T-Mobile bets on mobile banking to further boost subscriber gains
- Published: January 23, 2014
- The introduction of banking services by T-Mobile could be a significant step forward for mobile wallets if the wireless carrier is successful.
- Mobile banking and tweens
- Published: July 16, 2012
As mobile and online commerce has grown, kids have become comfortable and, in some cases, more so than their parents in purchasing goods online. This is why a gap has emerged.
- Mobile image technology: Revolutionizing mobile transactions
- Published: July 13, 2012
Today’s world has changed tremendously and the ability to monetize mobile interactions, especially mobile photo capture, has reached its tipping point.
- Unbanked banking on mobile: From Kitwe to Cleveland
- Published: January 13, 2012
- By Gary Schwartz
Can mobile business models and banking solutions from Africa be transported to main street North America, where there are approximately 60 million people unbanked or under banked?
- Popularity of mobile banking apps makes them cybercrime targets: McAfee
- Published: January 3, 2012
- The largest level of mobile malware ever was recorded in 2011 and the trend is expected to continue in 2012 with cybercriminals increasingly turning their focus to mobile banking attacks, according to a new report from McAfee Labs.
- Mobile banking reaching critical mass
- Published: October 12, 2011
- By KF Lai
Since the launch of the first mobile Internet banking services in 1999, many financial services firms have launched mobile ad campaigns to publicize and promote their products and services.
- How mobile technology is changing the way that consumers bank
- Published: June 7, 2011
- By Joe Marcallini
As mobile technology continues to attract new, savvy and informed users, the banking industry must use innovative mobile techniques to connect with existing customers as well as attract prospects.
- What marketers can learn from mobile banking
- Published: May 17, 2011
- By Chandrashekar Rao Kuthyar
Thanks to sweeping changes in consumer behavior and advancement in technology, mobile banking is tipped to become the primary channel of financial transaction in the future.