Tag: baseball

Total Results: 22

Bloomberg targets fantasy baseball fans with mobile tools

Published: March 14, 2011

Bloomberg Sports has rolled out mobile versions of Front Office 2011, a fantasy baseball draft kit that uses Bloomberg’s proprietary scientific algorithms, for users of Apple's iPad and iPhone.

Colorado Rockies use in-game SMS service to enhance CRM

Published: July 14, 2010

The Colorado Rockies have integrated a new in-game texting service to entertain fans and collect mobile phone numbers for customer relationship marketing.

ESPN keeps cranking out iPhone apps

Published: May 24, 2010

ESPN is expanding its mobile reach by introducing six locally-targeted applications and ESPN Passport for Apple’s iPhone and iPod touch.

Yahoo, MLB.com team up for Fantasy Baseball ‘10 app

Published: April 5, 2010

With the regular season having kicked off last night, Yahoo has teamed up with MLB.com to launch the Fantasy Baseball ‘10 application for iPhone and iPod touch.

MLB.com, Turner Sports, Fox Sports introduce mobile video for baseball playoffs

Published: October 13, 2009

MLB.com is partnering with MLB postseason national television rights-holders Turner Sports and Fox Sports to offer interactive online and mobile video coverage of the MLB playoffs.

Branded apps can generate revenue: MLB.com CEO

Published: September 24, 2009

NEW YORK - During the keynote address at the Apps for Brands event, the CEO of MLB.com said that WAP is running the game in terms of reach, but applications are better for generating revenue.

Verizon to host clinic at Citi Field with kids, Mets players

Published: August 11, 2009

Thirty youngsters from two Queens organizations will take the field along with two New York Mets players and a coach as part of the Verizon Promo Day at Citi Field on Aug. 15.

Sharp, MLB swing for the fences with mobile promotion

Published: July 24, 2009

Sharp and Major League Baseball are taking to mobile marketing for the first time in hopes of hitting a new promotion out of the park.

MillerCoors courts Chicago sports fans with mobile marketing

Published: July 15, 2009

MillerCoors is letting baseball fans at U.S. Cellular Field pay tribute to their favorite stars in the stands, as well as on the field, during Chicago White Sox home games this month via mobile.

MLB.com debuts mobile service for Palm Pre

Published: July 6, 2009

The official Web site of Major League Baseball has launched MLB.com Mobile Premium, a new mobile-optimized live game product developed for the Palm Pre smartphone.