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Tag: business to business marketing

Total Results: 2

Tips for business-to-business mobile marketing
Published: August 29, 2011
By Gordon Plutsky

Business-to-business marketers should be thinking about mobile apps as customer relationship marketing tools that literally follow the customer throughout their day.

B2B mobile marketing spend will reach $106M in 2014: Forrester
Published: March 8, 2010
Business-to-business mobile marketing spending will quadruple over the next five years, rising from $26 million in 2009 to $106 million in 2014, according to Forrester Research.
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