Tag: business to business marketing

Total Results: 2

Tips for business-to-business mobile marketing: Published: August 29, 2011; By Gordon Plutsky
Business-to-business marketers should be thinking about mobile apps as customer relationship marketing tools that literally follow the customer throughout their day.
B2B mobile marketing spend will reach $106M in 2014: Forrester: Published: March 8, 2010; Business-to-business mobile marketing spending will quadruple over the next five years, rising from $26 million in 2009 to $106 million in 2014, according to Forrester Research.