Tag: comScore

Total Results: 41

Tap Tap Revenge beats brands in Apple App Store downloads: comScore

Published: April 7, 2009

Tapulous' Tap Tap Revenge has the largest installed base among applications downloaded from the Apple App Store, accounting for one out of three Apple App users installing the game by February.

Daily mobile Web consumption of news, information doubles: comScore

Published: March 17, 2009

A new study claims that the number of U.S. consumers using their mobile device to access news and information on the Internet more than doubled from January 2008 to January 2009.

More off-deck sites monetizing mobile content: digiday panel

Published: March 13, 2009

NEW YORK - Paralleling the growth of the Internet, more off-deck mobile sites are monetizing content as subscribers migrate off carriers' portals, per a panel at yesterday's digiday: Mobile conference.

Light wired Internet users 30 percent more likely to access mobile Web

Published: February 26, 2009

A new study claims that light wired Internet users are 30 percent more likely than heavy wired Internet users to use their mobile devices to access Internet content.

Smarter phones bring security risks: Study

Published: December 1, 2008

As smartphones become smarter, security risks rise, according to a study conducted by comScore M:Metrics on behalf of Airwide Solutions.

Mobile beats Internet in ROI: Study

Published: October 23, 2008

Mobile is measurable and drives return on investment even more than the Internet, according Quattro Wireless, a mobile advertising network.

Google reigns over mobile search: comScore research

Published: September 16, 2008

Search giant Google Inc. is leading the mobile bandwagon as the preferred brand for browser-based searches.

Measurability to drive mobile marketing: CTIA panelists

Published: September 11, 2008

SAN FRANCISCO - A lack of consistency among mobile marketing metrics is slimming down the growth of the industry from the current experimental phase to mass consumption.

Mobile Web attracting all-day usage: Quattro Wireless

Published: June 9, 2008

Mobile Web site traffic in the Quattro Network as a percentage of corresponding online Web site traffic has grown 35 percent in the first quarter of this year from the fourth quarter of 2007.

ComScore enters mobile with M:Metrics purchase

Published: May 30, 2008

Internet activity measurement firm comScore Inc. has expanded into mobile with the acquisition of M:Metrics, one of the key mobile monitors.