Tag: contest

Total Results: 13

Starwood rewards loyalists via Foursquare contest

Published: May 19, 2011

Starwood Hotels & Resorts is rewarding members of Starwood Preferred Guest loyalists by offering free points and free-night awards for those who check in to properties worldwide via Foursquare.

Capilano Mall uses QR codes to drive traffic to microsite

Published: May 9, 2011

Capilano Mall is using QR codes to let shoppers participate in the mall's "Be Our Energy Star" contest.

Sprite activates NBA Slam Dunk sponsorship with mobile initiative

Published: March 7, 2011

Coca-Cola Co.'s Sprite activated its sponsorship of the National Basketball Association during All Star Weekend by running a mobile initiative targeting attendees of the Slam Dunk Contest and viewers of the TNT television broadcast.

Great Guinness Pint Contest generates 8,510 entries via text message in 3 hours

Published: April 5, 2010

Irish brewer Guinness’ nationwide Great Guinness Pint Contest received a total of 8,510 entries via text message in just three hours and engaged consumers with the brand across the country.

Volkswagen sees more than 2M downloads of iPhone game

Published: November 11, 2009

Volkswagen of America Inc. claims that its game, Real Racing GTI, has been downloaded more than 2 million times.

Continental Airlines mobile ads more effective than online

Published: October 28, 2009

Continental Airlines mobile ads were five-to-ten times more effective than online at generating responses from Hispanics, a demographic that tends to be heavy users of wireless devices.

Volkswagen uses mobile to announce new vehicle launch

Published: October 23, 2009

Volkswagen of America Inc. has announced its latest automobile launch through its Real Racing iPhone game application.

Guinness rolls out multichannel mobile pint contest nationwide

Published: October 6, 2009

Irish brewer Guinness has taken its Great Guinness Pint Contest nationwide this year and the interactive mobile program is meant to engage consumers with the brand across the country.

Verizon invites developers to compete for next big app

Published: August 14, 2009

Verizon Wireless is hosting a contest to find the next big application.

Guinness looking to take mobile pint campaign nationwide

Published: February 2, 2009

Irish brewer Guinness has wrapped up The Great Guinness Pint Contest, an interactive mobile program meant to engage consumers with the brand.