Tag: conversion

Total Results: 6

Well-designed payment pages are key to higher conversion rates

Published: November 29, 2011

By Peter Caparso

With buyer conversion rates averaging less than 10 percent, customer abandonment is an important issue for every online merchant.

Are holidays the season for conversion, not building relationships?

Published: October 31, 2011

The holiday period is not the time to do marketing that is focused on building a relationship, according to an executive at Leapfrog Online, a digital marketing company.

Designing a mobile site for optimal conversion effectiveness

Published: September 13, 2011

By Barbara Green

In the past, retailers thought of their mobile storefront as a kind of showcase, rather than as a real supplement to the ecommerce bottom line. Not so now.

Using Web site best practice to increase mobile site conversion

Published: February 28, 2011

By Mark Simpson

With smartphone use on the rise, marketers who are not using conversion optimization and Web site personalization techniques on their mobile sites will fall behind as mobile-savvy rivals take the lead.

Why can’t carriers offer direct conversion tracking for on-deck sales?

Published: November 27, 2009

By Brennan Hayden

If your business is selling mobile content on-deck, you can buy all the ads you want. You just cannot tell if they work.

Ping, SpinVox enable voice updates of social networks

Published: October 9, 2008

SpinVox is powering a new Ping.fm plug-in that lets consumers update all their social networks by simply making a phone call.