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Tag: eBook reader


Total Results: 5

P&G, GM and Visa break campaigns on Amazon’s new Kindle with Special Offers
Published: April 14, 2011
Procter & Gamble’s Olay, General Motors’ Buick, Visa Inc. and JPMorgan Chase & Co. are the launch sponsors of Amazon.com Inc.’s ad-subsidized Kindle with Special Offers.
Miscalculations in pricing, distribution spell trouble for Android tablets: analyst
Published: March 14, 2011
IPad challengers that have been announced so far—in particular Google’s Android Honeycomb tablets—are solid products with fatally flawed product strategies.
Kraft Foods publishes first branded eBook to boost holiday marketing
Published: December 13, 2010
Kraft Foods has published its first eBook to drive revenue and enhance the holiday marketing tactics for its Philadelphia Cream Cheese brand.
Apple iPad: game-changer or just another screen?
Published: March 11, 2010
In the wake of a television campaign during the Oscars, buzz is building in anticipation of the Apple iPad’s impending release on April 3. But will it live up to the hype?
Harlequin offers free romance novels to iPhone users
Published: February 5, 2009
Romance series book publisher Harlequin has released 16 free romance novels for users of Lexcycle's Stanza electronic book reader application for Apple's iPhone and iPod touch.