Tag: eMarketer
Total Results: 3
- Mobile prescription: Opt-in or lose out
- Published: November 26, 2008
- By Eric Holmen
Change seems to be the dominant theme across the country these days. It’s only fair then to wonder how the mobile marketing market will change over the next year.
- Marketers move from traditional to digital due to failing economy
- Published: November 6, 2008
- NEW YORK – Despite the economic downturn, marketers need to keep marketing because consumers will continue to consume, according to an eMarketer executive at ad:tech New York.
- Immediacy triggers growth in mobile social networking
- Published: January 28, 2008
- Social networks such as Facebook, MySpace and YouTube will strengthen their presence in mobile as consumers increasingly are charmed by the immediacy offered by social networking on the phone
