Tag: football

Total Results: 54

Allstate campaign generates more than 2,000 live video streams via mobile

Published: January 24, 2012

An Allstate mobile social campaign to promote the brand’s football sponsorship saw more than 2,000 mobile users stream a live Cee Lo Green concert via iOS.

Vick’s recruits mobile for football-themed brand-building campaign

Published: December 29, 2011

Vick’s Cough, Cold and Flu kicked off its first mobile advertising campaign in mid-December built around banner ads that expand to show a football-themed game when clicked on.

Toyota scores a touchdown with mobile ads running across Yahoo apps

Published: November 7, 2011

Toyota is using rich media banner ads on Yahoo Fantasy Football iPad, iPhone and Android apps to drive brand engagement.

Bloomberg Sports enhances mobile apps to further engage sports fans

Published: September 2, 2011

Bloomberg Sports is ramping up its mobile applications with deep analytic features in time for football season.

Toyota, Subway score touchdowns with Yahoo mobile properties

Published: February 3, 2011

Brands such as Toyota and Subway were able to connect football fanatics with branded content and marketing collateral via a sponsorship within Yahoo Inc.’s Fantasy Football mobile properties.

Coors Light activates Super Bowl campaign with mobile call-to-action

Published: January 5, 2011

Beer giant MillerCoors is running an interactive mobile campaign offering Coors Light consumers a chance to win instant and sweepstakes prizes such as a trip to the Super Bowl.

Windows Phone 7 spurring more app development: Polar Mobile

Published: November 29, 2010

Windows Phone 7 has sent ripples down the mobile application ecosystem, with publishers, brands and marketers rushing to create a presence on the platform.

NFL’s Miami Dolphins launch daily mobile video updates to engage fans

Published: November 9, 2010

The National Football League’s Miami Dolphins are delivering a free daily mobile video experience to engage the team's community of “Finatics.”

Bloomberg expands NFL partnership with fantasy football iPhone app

Published: October 14, 2010

Bloomberg Sports has expanded its National Football League partnership with the launch of its fantasy football tool Decision Maker as an iPhone application.

Home Visions sponsors Washington Post Football Insider 2010 app

Published: September 24, 2010

Home Visions is the official season-long sponsor of The Washington Post’s Post Football Insider 2010 app for Apple’s iPhone.