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Tag: guidelines


Total Results: 13

   Displaying: 11 - 13

MMA mobile ad guidelines should cover new formats too: Ringleader CEO
Published: April 28, 2008
The Mobile Marketing Association last week issued its first set of global mobile advertising guidelines in an effort to bring much-needed standardization to the mobile marketing industry.

CTIA debuts best-practice guidelines for location-based services
Published: April 3, 2008
LAS VEGAS -- CTIA -- The Wireless Association yesterday launched practices and guidelines for location-based services to address and head-off concerns over potential privacy violation.

MMA seeks feedback on global mobile advertising guidelines
Published: March 10, 2008
The Mobile Marketing Association is accepting public comment on its global mobile advertising guidelines.