Tag: iLoop mobile

Total Results: 26

ILoop, Lenco merge to offer MMS marketing at scale

Published: November 8, 2011

ILoop Mobile is merging with Lenco Mobile to bring MMS campaigns at scale to marketers in the United States.

Mobile to drive more in-store purchases than actual salespeople during holidays

Published: October 28, 2010

Mobile will drive more sales in-store than actual salespeople this holiday season as consumers turn to the mobile Web and applications to research products, read reviews and compare prices.

Consider brand objective before setting mobile holiday strategy: Mobile Marketing Summit

Published: September 3, 2010

NEW YORK - More consumers will engage with mobile advertisements, Web sites, applications and mobile search functionality this holiday season, according to panelists.

Foster’s Treasury Wine Estates builds SMS database via mobile

Published: August 26, 2010

Foster’s Treasury Wine Estates used brand and product marketing in its SMS campaign to stand out from competitors and sell more wine.

Aug. 25: Webinar: Pizza Hut, Foster’s wines: Mobile brand and product marketing in-store and beyond

Published: August 6, 2010

How to conduct mobile brand and product marketing in-store, on the mobile Web and beyond? Learn from Pizza Hut and Foster’s Treasury Wine Estates, maker of Beringer and Stags' Leap, in this free webinar on Aug. 25. Please register.

Mobile Marketing Association restructures, names new leader

Published: February 1, 2010

The MMA moved quickly to restructure itself one month after CEO Mike Wehrs suddenly resigned, delegating more control to regions and naming a managing director for North America.

What could US carriers’ price wars mean for mobile marketing?

Published: January 22, 2010

With competition between the Big Four carriers in the United States reaching a fever pitch, the ensuing price wars could have a significant impact on mobile marketing.

Florida Diamond District adds 1,200 consumers to mobile database

Published: October 30, 2009

The Diamond District in southwestern Florida has been running mobile programs to build a database and drive consumers to its showroom.

HP's Snapfish extends platform to include SMS, WAP

Published: October 13, 2009

Hewlett-Packard’s Web-based photo-sharing and photo-printing service Snapfish is letting customers navigate its Web site on their mobile phones and share their photo albums via SMS.

How to budget and time mobile marketing campaigns

Published: August 28, 2009

By Michael Becker

Trying to figure out how to cost out a mobile marketing program and how long it is going to take from start to finish and launch can be a challenge.