Tag: iPad

Total Results: 263

Kia elevates brand via 360-degree mobile strategy

Published: February 6, 2012

International carmaker Kia is proving that mobile plays a crucial role in its marketing with a multifaceted campaign that includes mobile Web, advertising and applications.

Callaway takes a swing at mobile with PGA Tour app sponsorship

Published: January 30, 2012

Golf products maker Callaway is ramping up its mobile strategy by sponsoring the PGA Tour’s new iPad application.

Apple not feeling much heat from Android tablets

Published: January 27, 2012

While Android’s share of the tablet market jumped to a record 39.1 percent in the fourth quarter of 2011, it is not expected to catch up to the iPad any time soon.

What Apple’s Q1 earnings say about the company’s role in mobile for 2012

Published: January 25, 2012

Apple’s first-quarter, record-breaking iPhone and iPad sales are indicative of the important role the company will continue to play in the space in 2012 and beyond.

Volkswagen highlights history of Golf vehicle via iPad app

Published: January 25, 2012

Volkswagen is promoting its new 2012 Golf R vehicle via a new iPad application that showcases the history of the Golf model.

Apple dives deeper into textbooks with iBooks 2 initiative

Published: January 23, 2012

Apple unveiled a new initiative to significantly expand its presence in the textbook market, using its quickly growing iPad as the central focus.

New York Times, The Daily top grossing on Apple Newsstand

Published: January 17, 2012

The New York Times for iPad edition is the top grossing title on iTunes Newsstand, a central hub for mobile magazine and newspaper subscriptions that Apple rolled out in October as part of the iOS 5 launch.

Lego builds mobile presence with educational iPad app

Published: January 6, 2012

Toy manufacturer Lego is making its famous line of building blocks mobile with an application geared to helping children learn interactively.

Can a Google tablet compete against iPad, Kindle Fire?

Published: December 28, 2011

Google could be the next technology company to throw its hat into the tablet ring, but can a Google tablet compete with the immensely popular iPad and recent newcomer Kindle Fire?

Tablet market no longer an iPad-only game: IDC

Published: December 16, 2011

Third quarter media tablet shipments were up 264.5 percent compared with the same quarter a year ago and should pick up even more in the fourth quarter based on the success of lower-priced tablets from Amazon and Barnes & Noble, according to new research from International Data Corp.