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Tag: iPad


Total Results: 343

   Displaying: 11 - 20

IPad Air Christmas day acquisition strategy a must for marketers
Published: November 12, 2013
The iPad Air hit the shelves on Nov. 1 and already it is experiencing a strong reception, outpacing adoption rates for previous iPads, according to new data from Fiksu.

Is Apple’s push into lower prices working?
Published: October 29, 2013
While Apple is selling more iPhones, the average selling price is on the decline, raising the question of how well its strategy to extend reach into lower-priced segments is working.
Volkswagen revs up tablet investments via interactive iPad ad
Published: September 30, 2013
Volkswagen has unveiled a new tablet advertising campaign that includes video, location and animation to promote the automaker’s TDI Clean Diesel technology.
Lamborghini fetes 50th anniversary with iPad app - Luxury Daily
Published: September 3, 2013
Luxury Daily today - Lamborghini fetes 50th anniversary with iPad app; Prada's Miu Miu elicits emotions with new female-focused film.
How did Apple lose its edge in tablets?
Published: August 2, 2013
The past year has been a tough one for Apple, whose once-dominant role in tablets has shrunk significantly in the past 12 months to where the iPad accounted for just 28 percent of all tablet shipments in the second quarter, while Android devices had a 67 percent share.

Is window closing on Apple’s opportunity to renew brand?
Published: July 24, 2013
Apple is having a harder time making money from mobile even as smartphone and tablet use continues to grow, with similar difficulties being faced by other traditional desktop companies such as Microsoft and Google.

Jeep parades interior car features with interactive iPad ad
Published: July 18, 2013
Chrysler’s Jeep is putting consumers in the driver’s seat with a new mobile advertising campaign that highlights the Grand Cherokee’s spacious interior.
Apple dealt setback in patent battle with Samsung, faces import ban
Published: June 7, 2013
Apple is facing a probable import ban in the United States on earlier versions of the iPhone and iPad for allegedly infringing the South Korean handset manufacturer’s patents.

BloomNet mobilizes sales for florists via iPad app
Published: May 7, 2013
1800Flowers’ BloomNet has rolled out an iPad application that helps florists and consumers check out floral arrangements and shop from their handsets.
Has the fire gone out under Apple’s mobile sales?
Published: April 24, 2013
While iPhone sales continued to increase during Apple's recent fiscal second quarter, the growth rate has slowed compared to 2012 as industry watchers wonder whether the company has forfeited its role as a fount of innovation.
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