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Tag: iPhone


Total Results: 902

   Displaying: 31 - 40

Apple’s triple play in mobile advertising: Devices, impressions and monetization
Published: December 12, 2012
Apple dominated the mobile advertising sector in 2012 with the most successful new device – the iPhone 5 – as well as the largest share of ad impressions and the biggest moneymaker – the iPad, according to a new report from Opera Software.
How to create effective iPhone-targeted SMS campaigns
Published: December 11, 2012
While much of the focus on marketing to iPhone users centers around advertising, they are also heavily engaged with SMS campaigns. Using device targeting, marketers can reach iPhone users via SMS with campaigns designed to meet their needs.

Apple closes gap in ad impressions, still lags behind Android: report
Published: December 5, 2012
Apple continues to gain share of mobile ad impressions in North America despite the increasing popularity of new Samsung devices, according to a new report from Adfonic.

Apple's iPhone, Mobivity, IBISWorld - News briefs
Published: December 4, 2012
News briefs - IPhone users are most engaged compared to other platforms; Mobivity acquires mobile loyalty app Stampt; Further consolidation among wireless carriers is likely.
Apple's iPhone 5, Meredith, Jumptap - News briefs
Published: November 29, 2012
News briefs - IPhone 5 sales propel iOS to top smartphone spot; Meredith mobilizes ads appearing in special interest magazines; Jumptap, BlueKai team up to improve mobile ad relevancy, ROI.

Apple’s Passbook impact on retailers and brands
Published: November 13, 2012
By Tobias Dengel

When the history books and Harvard case studies on iOS6 are written, the innovation that likely will have had the most impact, especially on retailers and brands, will be Passbook.

Is Apple displaying weakness as a mobile leader?
Published: November 1, 2012
Apple’s renowned customer loyalty is showing signs of weakening, suggesting that the brand may be losing its edge as an innovator in mobile.

Apple on track to generate over $200 billion
Published: October 26, 2012
While Apple is dealing with some production issues as it tries to keep up with demand for its products, yesterday’s results suggest that the company could still generate over $200 billion in 2013.

The end of retail as we know it?
Published: October 11, 2012
By Philippe Suchet

Most retailers are currently building barriers to deal with small waves, while a tsunami is fast approaching.

Become a Very Important App with iPhone 5’s new fifth row
Published: September 19, 2012
By Morris Martin

By being selected as one of the VIAs, a consumer has identified your app as crossing over the velvet rope, making it consciously or subconsciously part of their daily lives.

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