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Tag: iPhone


Total Results: 911

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Teen Vogue aims to bolster readership via new mobile app
Published: June 27, 2012
Conde Nast’s Teen Vogue is looking to change the way its readers engage with the magazine via a new mobile application that offers beauty tips, lifestyle trends and fashion advice.

People exec: Publishers need to adapt to consumer needs
Published: June 14, 2012
NEW YORK – A People magazine executive at the 2012 MMA Forum said that as the mobile audience evolves, publishers and content providers must adapt to new consumer needs.
Lexus showcases new 2013 RX F Sport vehicle via Weather Channel sponsorship
Published: May 22, 2012
Lexus drove awareness for its new 2012 RX F Sport model and let consumers learn more about it via an exclusive partnership with The Weather Channel.
Financial Times shuts off iOS apps: Will others follow?
Published: May 9, 2012
The Financial Times recently said it plans to turn off its iPad and iPhone applications for good as the publisher moves to further embrace an HTML5-first strategy.
Marketers unprepared for mobile’s growing dominance in email
Published: May 3, 2012
Email opens on smartphones and tablets grew by 82.4 percent in the past year and such mobile devices are on track to become the dominant email platform by the end of the year, according to a new report from Return Path.

Mcommerce sales momentum continues post-holidays: IBM
Published: May 3, 2012
Mobile commerce sales doubled in the past year, reaching 13.3 percent of online sales during the first quarter, according to a new report from IBM.

Lay’s relies on mobile video to drive social engagement
Published: April 30, 2012
Lay’s is looking to increase its social presence by running mobile video ads within Hulu’s iPhone application that leads consumers to its Facebook page.
Why Google, Facebook won’t be able to repeat Apple’s iPhone success
Published: April 26, 2012
Smartphones can be an immensely profitable business – just look at Apple, which nearly doubled its profit in its second quarter based on strong iPhone sales. Wanting their own piece of the action, Google and Facebook are ramping up their smartphone strategies but could face challenges replicating Apple’s success.
Apple's iPhone, iPad sales jump driven in part by lower price points
Published: April 25, 2012
Anticipation over Apple’s financial results reached new highs this week in light of the recent weakness that the company’s stocks have shown. However, once again Apple did not disappoint, reporting significant increases in iPhone and iPad sales.

Nokia posts another weak quarter as it fails to ignite smartphone sales
Published: April 20, 2012
Nokia continues to struggle, reporting another drop in shipments and sales during the first quarter of 2012. With the momentum continuing to gain behind iPhone and Android, it will likely take the rest of the year, if not longer, for Nokia to regain its lost footing.
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