Tag: iPod touch

Total Results: 218

Apple: iPad market will be larger than PC

Published: October 19, 2011

Sales of iPads were up 166 percent during Apple’s most recent fiscal quarter, with the company predicting that the tablet market will be bigger than the PC market.

Sears puts iPads in shopper hands to enhance in-store shopping

Published: October 17, 2011

Sears Holdings Corp. is rolling out iPads and iPod touch devices to almost 450 Sears and Kmart stores around the country as it continues to look for ways to bridge digital and in-store shopping.

Disney lets readers engage with classic characters via mobile comics

Published: June 28, 2011

Disney Publishing Worldwide has introduced more than 50 comics featuring classic characters such as Mickey Mouse and Donald Duck to Apple’s iPad, iPhone and iPod touch devices.

ESPN inks mobile TV distribution deal with Time Warner Cable, Verizon FiOS

Published: April 8, 2011

ESPN is teaming up with Time Warner Cable, Bright House Networks and Verizon FiOS TV on a mobile television initiative to increase the number of touch points between cable subscribers and the sports media giant.

Volvo sponsorship offers free live MLB.TV games for Apple iOS

Published: April 1, 2011

Automaker Volvo launched an exclusive sponsorship of Major League Baseball Advanced Media’s MLB.com At Bat suite of mobile applications in time for Opening Day.

Volkwagen blends print, mobile to enable virtual test drives

Published: March 29, 2011

Automaker Volkwagen is using an augmented-reality application to make its print campaign interactive and let mobile consumers take a virtual test drive of its new Passat model.

FedEx targets tennis fans through ATP PC, mobile Web sites

Published: March 18, 2011

FedEx Corp. is sponsoring a portal within the Association of Tennis Professionals Web site that is also accessible via its various mobile properties.

Unilever breaks first iAd campaign to run on iPad

Published: March 17, 2011

Unilever is spotlighting its Dove Men+Care brand with mobile advertising during its inaugural season as a sponsor of the NCAA Division I Men’s Basketball Championship, running an Apple iAd campaign it claims is the first to appear on the iPad.

Bing-sponsored, Disney-created Katy Perry app exceeds 4M downloads

Published: March 11, 2011

With the original version having been downloaded more than 4 million times, Microsoft’s Bing renewed its commitment as the exclusive sponsor of the “Katy Perry Revenge 2 by Bing” application.

The Kraken Black Spiced Rum announces brand launch with mobile push

Published: March 10, 2011

Proximo Spirits Inc., the maker of The Kraken Black Spiced Rum, has placed a branded mobile game at the center of its marketing push for the newly launched spirits label.