Tag: iPod

Total Results: 231

Disney targets families with Craft Finder app

Published: March 1, 2010

Disney launched the free app “Craft Finder: Great Crafts from Disney FamilyFun” for iPhone and iPod touch to encourage mothers and children to engage with the brand in a new way.

NBC Universal’s Telemundo unveils first local Spanish TV apps

Published: February 25, 2010

NBC Universal’s Telemundo Television Station Group, a producer of Hispanic content in the U.S., has launched a group of iPhone applications for local Spanish-language TV stations.

Snickers ties first branded mobile game to in-store marketing

Published: February 23, 2010

Mars Inc.’s Snickers is running a multichannel campaign that features a mobile game, a WAP site, banners and in-store marketing to drive consumer interest.

Capital One runs ads within New York Media’s MenuPages.com app

Published: February 23, 2010

Financial services giant Capital One Financial Corp. is running ads targeting foodies within the new MenuPages.com application for the iPhone and GPS-enabled iPod touch.

Apple blocks location-based in-app advertising

Published: February 18, 2010

Apple has taken a stand against location-based advertising within applications for the iPhone and iPod touch, a decision that has ramifications for the mobile advertising industry as a whole.

Urban Airship gets $1.1M for mobile content delivery

Published: February 17, 2010

Urban Airship, a new mobile content delivery channel provider, announced that it has closed its Series A funding round of $1.1 million.

O2 taps 4th Screen Advertising for ads within Shazam iPhone app

Published: February 16, 2010

Telefonica O2 UK Ltd. has signed an exclusive sponsorship deal with Shazam, letting the carrier deliver targeted ads for its Priority Tickets service to Shazam users.

L’Oreal sponsors Conde Nast’s Vanity Fair Hollywood app

Published: February 10, 2010

Cosmetics giant L’Oreal Paris is sponsoring Conde Nast’s recently launched Vanity Fair Hollywood application for Apple’s iPhone and iPod touch.

Luxury watchmaker Linde Werdelin launches ski guide app

Published: February 9, 2010

Luxury sports watchmaker Linde Werdelin tapped digital agency Jigsaw to design, build and deliver a branded Ski Guide application for the iPhone and iPod touch.

Kodak rolls out ambitious plans for mobile

Published: February 8, 2010

A senior Eastman Kodak Co. executive discusses the film, digital photography and printing giant’s multifaceted mobile strategy in an exclusive interview.