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Tag: iTunes

Total Results: 287

   Displaying: 31 - 40

Dodge targets USA Today iPad audience with mobile display ads
Published: January 26, 2011
Automaker Chrysler Group LLC’s Dodge brand is advertising within Gannett Co. Inc.’s recently updated USA Today iPad application.
Hertz, Marriott collaborate on series of travel services apps
Published: January 20, 2011
Hertz and Marriott are partnering to promote a new paid iPhone application offering travel-related services via display ads and a social media promotion targeting visitors to Hawaii.
Will class-action lawsuit against Apple hurt mobile advertising?
Published: January 3, 2011
If successful, a class-action lawsuit filed against Apple, Pandora, The Weather Channel and Dictionary.com would set an ominous precedent for the mobile advertising ecosystem.
Monster.com makes mobile a top priority for 2011
Published: January 3, 2011
With mobile-savvy Generation Y job-seekers the most in-demand group among employers, Monster.com plans to continue to ramp up its mobile initiatives over the course of 2011.
Kumho Tire engages consumers with branded mobile racing game
Published: January 3, 2011
Tire manufacturer Kumho Tire USA has launched a free racing game to engage automotive enthusiasts and smartphone users who are potential customers.
Kia drives awareness of Optima with mobile mapping utility, social gaming
Published: December 30, 2010
Kia Motors has launched Optimap, a navigational tool for Apple's iOS devices that lets users share their locations and destinations with others and tweet them to their followers.
Bing drives app downloads via mobile gaming sponsorships
Published: December 22, 2010
Microsoft’s Bing is sponsoring the free lite version of the Snowboard Hero mobile game to raise awareness of its own mobile applications and drive downloads.

Discovery Channel expands paid mobile gaming portfolio
Published: December 17, 2010
Discovery Communications, parent company of the Discovery Channel, TLC and Animal Planet, has a history of launching free mobile applications to engage its television audiences, but it is increasingly turning to paid mobile games to drive revenue.
When it comes to search, mobile trumps desktop PCs: Ask.com
Published: December 15, 2010
Smartphone users are increasingly expecting more of their mobile devices than they do of their desktops, including timely feedback on local businesses and immediate access to information about places of interest.
Kraft Foods publishes first branded eBook to boost holiday marketing
Published: December 13, 2010
Kraft Foods has published its first eBook to drive revenue and enhance the holiday marketing tactics for its Philadelphia Cream Cheese brand.
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