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Tag: iTunes


Total Results: 282

   Displaying: 41 - 50

Hertz breaks multichannel location-based campaign to increase car rentals
Published: November 23, 2010
Hertz has partnered with HopStop for a major mobile advertising campaign spanning both companies’ operations in London, Paris, New York, Boston, Chicago, San Francisco and Washington.
Radio Disney app exceeds 1M downloads, upgrades functionality
Published: November 12, 2010
A major update for the Radio Disney application for iPhone and iPod touch, which has exceeded 1 million installations, is now live in the App Store.
Google sponsors New York magazine iPad app
Published: November 2, 2010
Google is the launch sponsor of New York magazine’s hot-off-the-presses iPad application that monetizes via a hybrid model blending pay-per-issue and ad-support.
Apple grabs 95pc global tablet market share: study
Published: November 2, 2010
Global tablet shipments surpassed 4 million units in the third quarter of 2010 and Apple was the clear market leader, capturing 95 percent global share and beating Android into second place.

Allstate seeks to engage customers with app for multiple smartphone platforms
Published: October 26, 2010
Insurance giant Allstate has launched the Tag In mobile messaging application for iPhone, Android and BlackBerry users to advocate safety and build brand awareness.
Omaha Steaks targets iPhone users with steak-grilling tips
Published: October 26, 2010
Omaha Steaks’ Steak Time application for Apple’s iPhone is designed to engage loyal and prospective customers by providing tools for preparing and serving the perfect steak every time.
Liberty Mutual claims first iAd with Twitter feature exceeds expectations
Published: October 25, 2010
Insurance giant Liberty Mutual launched its first mobile advertising campaign on Apple’s iAd and claims that metrics related to consumption time and unaided awareness have exceeded its expectations.
Microsoft sponsors Disney app to introduce iPhone users to Bing
Published: October 19, 2010
Disney Mobile’s Tapulous is marketing singer Katy Perry's new single "Firework" via a mobile application.
Bloomberg expands NFL partnership with fantasy football iPhone app
Published: October 14, 2010
Bloomberg Sports has expanded its National Football League partnership with the launch of its fantasy football tool Decision Maker as an iPhone application.
GM’s Chevy leverages iPad features for ESPN app sponsorship
Published: October 13, 2010
General Motors’ Chevy is driving sales of its 2011 Silverado trucks via an exclusive launch sponsorship of ESPN the Magazine’s new application for Apple’s iPad.
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