Tag: iTunes

Total Results: 275

Weber Grills boosts engagement, revenue with iPad app

Published: July 14, 2010

Weber-Stephen Products Co. has released a version of its Weber's On the Grill recipe and grilling technique application for the iPad.

Cycle World iPhone app averaging 1,000 downloads per week

Published: July 13, 2010

Automakers such as Honda and Lexus and accessories brand Z1R Helmets are advertising across Cycle World’s digital platforms, including the publication’s iPhone application.

Adobe should cut iPhone losses by targeting carriers with Flash

Published: June 30, 2010

Adobe should cut its losses with Apple and target its flagship Flash Player at wireless carriers, according to a new report by analyst firm Ovum.

Apple trying to corner market on location-based advertising?

Published: June 24, 2010

Apple’s recent decision to revise its iOS4 privacy policy so it can begin collecting user location data proves that Steve Jobs does plan on making money on mobile advertising after all.

Disney app creates buzz for film launch, drives mobile content sales

Published: June 18, 2010

Disney has launched an application for the Apple iPhone and iPod touch as a key element in its marketing strategy for the Toy Story 3 movie.

Apple pushes BlackBerry to step up its game

Published: June 16, 2010

With all of the buzz that Apple is generating with its iPhone 4 and iOS platform, BlackBerry is finally making moves to step up its game with the launch of BlackBerry OS 6.0.

EA exec: Mobile gaming driving revenue like never before

Published: June 10, 2010

NEW YORK – An EA executive said that mobile gaming accounts for more than 50 percent of all revenue generated from mobile applications during her keynote at the Mobile Marketing Forum.

Apple stuns market with iAd news: $60M in advertiser commitments

Published: June 8, 2010

For all his whining about mobile advertising, CEO Steve Jobs confirmed yesterday that Apple’s iAd mobile ad network had commitments for 2010 totaling more than $60 million.

KFC mobile ad campaign exceeds 180,000 impressions in 12 days

Published: June 2, 2010

Quick-service restaurant giant KFC ran a 12-day mobile advertising campaign with eBuddy that achieved more than 180,000 impressions.

Audi exclusive sponsor of Fox’s FIFA World Cup iPhone app

Published: May 28, 2010

Luxury automaker Audi is the exclusive sponsor of Fox Soccer Channel’s new Ticket to South Africa iPhone application featuring coverage of the FIFA World Cup.