Tag: image recognition

Total Results: 6

Pepsi exec: mobile builds loyalty and engagement up until the point of sale

Published: September 20, 2011

PepsiCo Inc. is partnering with Fox to help promote its new television series "The X Factor" and the company has opted to use image recognition instead of QR codes to reach the largest proportion of consumers.

Central Garden & Pet debuts mobile image recognition at Sam’s Club, Walmart

Published: March 11, 2011

Central Garden & Pet has tapped Mobius image recognition technology to engage mobile Pennington Ultimate Grass Seed consumers and let them access lawn care information on the go.

Coty partners with Playboy for mobile image recognition campaign

Published: January 19, 2011

Coty Inc. is running an ad campaign in Playboy magazine’s January issue featuring mobile image recognition to promote its Fragrance for Men by Coty Beauty.

Coors Light activates Super Bowl campaign with mobile call-to-action

Published: January 5, 2011

Beer giant MillerCoors is running an interactive mobile campaign offering Coors Light consumers a chance to win instant and sweepstakes prizes such as a trip to the Super Bowl.

LTU optimizes image recognition on iPhone

Published: April 23, 2010

Image recognition search technology company, LTU has updated its platform for mobile image matching, making visual search available to developers.

Woman's Day works with advertisers to take ads mobile

Published: January 30, 2009

Hachette Filipacchi is using mobile to give legs to print ads running in its Woman's Day magazine that has a circulation rate base of 3.8 million and averages 1.5 million online unique visitors monthly.