Tag: local advertising

Total Results: 5

Pinger increases earnings with AT&T�s in-app local ads: Published: July 13, 2011; Pinger, a free SMS service, recently participated in a pilot program for a new AT&T local in-application advertising program that helped produce earnings three times the industry average.
Mobile�s share of digital advertising to quadruple over next four years: Borrell exec: Published: March 4, 2011; NEW YORK � While today mobile represents 15 percent of online advertising, by 2015 it will represent 64 percent of all digital ads, according to an executive at Borrell Associates Inc.�s Local Online Advertising Conference.
Does Groupon lawsuit threaten all mobile coupon apps?: Published: February 1, 2011; The most recent lawsuit against deal-of-the-day service Groupon could have a negative impact on the growth of local mobile advertising and couponing.
Google�s alleged $6B Groupon acquisition: cash cow or albatross?: Published: December 1, 2010; If the rumors are true and Google does pay $6 billion for deal-of-the-day discounter Groupon, it could either take mobile couponing and local advertising to the next level or be a huge waste of money.
Local mobile ad network xAd gets $4M in funding: Published: October 14, 2010; Mobile local ad network xAd has received a $4 million expansion capital round of funding from venture capitalist firm Emergence Capital Partners.