Tag: loyalty
Total Results: 6
- Harrah’s casino chain runs mobile coupon pilot
- Published: November 19, 2008
- Casino giant Harrah’s is running a mobile couponing pilot as part of its customer loyalty program.
- Coca-Cola to launch Diet Coke mobile portal
- Published: September 19, 2008
- Soft drinks giant Coca-Cola Great Britain on Monday will debut a new mobile portal designed to appeal to a new generation of Diet Coke drinkers.
- Smart Transaction Systems, Mocapay partner on mobile marketing and payments
- Published: September 8, 2008
- Smart Transaction Systems has tapped mobile marketing and payments company Mocapay to mobilize STS’ card-based payment systems.
- The case for a mobile loyalty program
- Published: July 21, 2008
- IKEA’s decision to launch a mobile loyalty program should not be an isolated case. A loyalty program – mobile, online or offline – is a bulwark against shifting consumer allegiance during rough times.
- Acuity Mobile, G.A. Wright partner for loyalty programs
- Published: June 23, 2008
- The G.A. Wright Marketing agency has partnered with Acuity Mobile to provide its clients with mobile services for loyalty marketing.
- U.S. marketers to go beyond mobile pilots
- Published: December 31, 2007
- By Bob Gold
Is the United States catching up to Europe and Asia in its sophisticated use of mobile in sales, marketing, customer service and operations? My answer is no.
