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Tag: loyalty program


Total Results: 6

Qdoba spices up loyalty program with mobile rewards
Published: July 2, 2009
Qdoba, a Mexican quick-service restaurant franchise specializing in burritos, has added a mobile rewards program to its traditional loyalty card program.

Starbucks runs mobile coupon loyalty program
Published: April 22, 2009
Starbucks Coffee Co. is running a loyalty program based on 2D bar-code coupons deployed via SMS.
Harrah's runs mobile loyalty pilot for Rio property
Published: January 22, 2009
Harrah's Entertainment Inc. is using mobile marketing to target personalized promotions to opted-in guests at the Rio All Suites Hotel and Casino in Las Vegas.
Harrah's casino chain runs mobile coupon pilot
Published: November 19, 2008
Casino giant Harrah's is running a mobile couponing pilot as part of its customer loyalty program.
Coca-Cola to launch Diet Coke mobile portal
Published: September 19, 2008
Soft drinks giant Coca-Cola Great Britain on Monday will debut a new mobile portal designed to appeal to a new generation of Diet Coke drinkers.
The case for a mobile loyalty program
Published: July 21, 2008
IKEA's decision to launch a mobile loyalty program should not be an isolated case. A loyalty program -- mobile, online or offline -- is a bulwark against shifting consumer allegiance during rough times.
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