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Tag: luxury

Total Results: 2096

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Brands pay homage to manís best friend with National Dog Day efforts
Published: August 28, 2015
During National Dog Day Aug. 26, the luxury industry put canine companions on display to make a personal connection with consumers.
Nina Ricci sweetens gaming participation via fragrance giveaway - Luxury Daily
Published: August 28, 2015
Luxury Daily today - Nina Ricci sweetens gaming participation via fragrance giveaway; Stuart Weitzman shows VMA viewers its dance moves in first TV commercial.
Rewarding healthy lifestyles: The next wave of loyalty
Published: August 28, 2015
By David Hargreaves

In 2014, there were 4 billion Internet-enabled devices globally. In the next five years, that number is estimated to soar to 200 billion devices, an average of 26 per person.

Chanel checks the charts with astrological Instagram effort
Published: August 27, 2015
French fashion label Chanel is asking consumers their sign on Instagram in a new marketing effort for the Chance fragrance collection.
BMW looks to mobile ads and sponsored content to push 6 series - Luxury Daily
Published: August 27, 2015
Luxury Daily today - BMW looks to mobile ads and sponsored content to push 6 series; Anya Hindmarch to cause traffic diversion in Selfridgesí parking garage.
Brands and publishers must tap the changing Hispanic market
Published: August 27, 2015
By Ian Foley

Despite the earning potential, pharmaceutical and insurance companies have traditionally not effectively advertised to the Hispanic market.

Mercedes makes match, places mobile ad on Details
Published: August 26, 2015
German automaker Mercedes-Benz is pushing its 2016 GLE through a banner advertisement on Condť Nast menís magazine Detailsí mobile Web site.
Luxe City Guides launches all-in-one travel app - Luxury Daily
Published: August 26, 2015
Luxury Daily today - Luxe City Guides launches all-in-one travel app; How big of an effect will the market shake-up have on luxury?
How app search optimization is about to change
Published: August 25, 2015
By Ed Chater

We are almost at a point where users essentially create a curated Web on their device by downloading the apps and services they want and then being able to find the content they need from this curated list of services. This is a change from relying on Google to always curate which publisher has the best content.

Lexus creates immersive video to highlight life on the road
Published: August 25, 2015
Toyota Corp.ís Lexus is exploring a different kind of life on the road with an immersive video experience featuring cyclist Christian Vande Velde.
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