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Tag: luxury marketing


Total Results: 969

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Nina Ricci sweetens gaming participation via fragrance giveaway - Luxury Daily
Published: August 28, 2015
Luxury Daily today - Nina Ricci sweetens gaming participation via fragrance giveaway; Stuart Weitzman shows VMA viewers its dance moves in first TV commercial.
Rewarding healthy lifestyles: The next wave of loyalty
Published: August 28, 2015
By David Hargreaves

In 2014, there were 4 billion Internet-enabled devices globally. In the next five years, that number is estimated to soar to 200 billion devices, an average of 26 per person.

BMW looks to mobile ads and sponsored content to push 6 series - Luxury Daily
Published: August 27, 2015
Luxury Daily today - BMW looks to mobile ads and sponsored content to push 6 series; Anya Hindmarch to cause traffic diversion in Selfridges’ parking garage.
Brands and publishers must tap the changing Hispanic market
Published: August 27, 2015
By Ian Foley

Despite the earning potential, pharmaceutical and insurance companies have traditionally not effectively advertised to the Hispanic market.

Luxe City Guides launches all-in-one travel app - Luxury Daily
Published: August 26, 2015
Luxury Daily today - Luxe City Guides launches all-in-one travel app; How big of an effect will the market shake-up have on luxury?
How app search optimization is about to change
Published: August 25, 2015
By Ed Chater

We are almost at a point where users essentially create a curated Web on their device by downloading the apps and services they want and then being able to find the content they need from this curated list of services. This is a change from relying on Google to always curate which publisher has the best content.

Mercedes makes match, places mobile ad on Details - Luxury Daily
Published: August 25, 2015
Luxury Daily today - Mercedes makes match, places mobile ad on Details; Tiffany opens public garden in New York to boost local CSR.
Shiseido partners with Lane Crawford to examine most meaningful things - Luxury Daily
Published: August 24, 2015
Luxury Daily today - Shiseido partners with Lane Crawford to examine most meaningful things; Saks ups 10022-Shoe’s stride with Manolo Blahnik boutique.
5 words to describe courageous mobile marketers
Published: August 24, 2015
By Jeff Hasen

If inattentive, impulsive, selfish, timid and illogical are words to describe ineffective mobile marketers, surely there are others to tag on courageous and successful professionals?

Viral videos are myths without proper ad spend: L2 - Luxury Daily
Published: August 21, 2015
Luxury Daily today - Viral videos are myths without proper ad spend: L2; Saks draws connection between fashion and fragrance for Alaïa debut.
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