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Tag: luxury marketing


Total Results: 1503

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Top 5 must-haves in your mobile apps
Published: July 19, 2016
By Kevin Nix

Aside from the aesthetics, what specific functions should an app absolutely include?

Medium aquamarine and palaces, not people, boost Instagram engagement: report - Luxury Daily
Published: July 18, 2016
Luxury Daily today - Medium aquamarine and palaces, not people, boost Instagram engagement: report; What impact will Brexit have on the UK’s luxury brands?
Is your brand developing a chatbot strategy?
Published: July 15, 2016
By Brian Heikes

Marketers and customer service professionals are now paying a lot of attention to chatbots. Whereas the Web, mobile marketing and smartphone applications were at one point the next big thing, chatbots are now becoming a pervasive part of a brand’s digital toolkit.

Understanding social media can help marketers develop versatile creative: Facebook - Luxury Daily
Published: July 15, 2016
Luxury Daily today - Understanding social media can help marketers develop versatile creative: Facebook; Top 10 luxury retail efforts of H1.
Gen Z lacks brand loyalty, seeks social engagement, open to loyalty programs - Luxury Daily
Published: July 14, 2016
Luxury Daily today - Gen Z lacks brand loyalty, seeks social engagement, open to loyalty programs; Brioni pops up at Dover Street Market to showcase new attitude.
Cutting through the noise around location accuracy
Published: July 14, 2016
By Drew Breunig

With any evolving technology, the cost of early adoption is dealing with a learning curve. One element of location technology which is particularly noisy is the location accuracy of mobile devices. How accurate is location data really? A few hundred feet? A few dozen feet? Four feet?

Dior shares a day in the life of an ambassador in mini documentary - Luxury Daily
Published: July 13, 2016
Luxury Daily today - Dior shares a day in the life of an ambassador in mini documentary; How will Burberry’s changing leadership impact the brand?
What brands should know about Pokémon GO
Published: July 13, 2016
By Rachel Lowenstein

Pokémon GO has taken over the world. Reports from SimilarWeb emerged on July 11 morning that the application had overtaken Tinder in Android app downloads and expected to overtake Twitter in daily active users.

Marc Jacobs pairs with M2M series for integrated video effort - Luxury Daily
Published: July 12, 2016
Luxury Daily today - Marc Jacobs pairs with M2M series for integrated video effort; Shifting travel patterns represent untapped growth potential: report.
3 scenarios to consider for mobile app testing
Published: July 12, 2016
By Doug Cohen

A recent report from Ericsson predicted that 90 percent of all Internet traffic will be driven by smartphones by the end of 2021. This means that whether you are in financial services, insurance, travel, media or retail, digital businesses need to ensure that their mobile applications are on-point with what consumers expect.

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